
A Champagne Experience in Selfridges
Moet (LVMH) x Selfridges feels like a match made in heaven. The premium nature of both brand and retailer meant it was the perfect location for LVMH to launch their prestigious pop-up champagne bar, with our team chosen as the creative minds and craftsman to bring it together.
Unlike any LVMH champagne experience before, this
'Wonders' offered shoppers the very first time to sip prestigious
fizz by the glass. To celebrate such an occasion, we designed a
pop-up space to be equally as decadent. The rich hues and soft
furnishings were curated by our design & VM teams, providing
a vibe as aspirational as the LVMH brand themselves.
From initial brief through to the finishing touches in Selfridges,
we brought this project to life in just 11 days!
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