ghd: premium john lewis conCESSION

A digital lift & learn experience

Without fail, ghd hair are iconic in every retail venture they take on and this premium retail concession is no different.

Instantly recognisable with the slick black metalwork and glimmering gold finishes, there is no mistaking this space as ghd. But it's the motion activated lift & learn which transforms the shopper experience. Remotely activated from anywhere in the world, this digital lift & learn experience educates the shopper on the benefits of any given haircare technology.

Chronos, Duet Style or Curve, you can learn everything you need to know before purchase.

Even within the walls of the department store, a few moments spent at this retail display fully immerses shoppers into the world of ghd.

ghd John Lewis Concession
ghd John Lewis Concession
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